Mori kei room8/27/2023 ![]() Today it has evolved into a lifestyle that offers an earthy escape from the hustle and bustle of urban life.Īlthough mori girls share similar overall tastes in fashion and lifestyle, there are various subcultures within the movement. Since emerging in Japan in 2007, the mori movement has become more than just a dress code for young women. Outfits are typically complemented with handmade and vintage accessories, while the most popular hairstyles include curly fringes and braids sometimes decorated with flowers. Stripes, check and floral patterns are favored, with quilting lattice stitching and lace knitting both popular," she said. Zhao, 31, defines mori fashion as "casual, comfortable and loose." " Mori girls prefer cotton and linen in brown, khaki and dark gray. The look mori ("forest" in Japanese) girls strive for is that of maidens plucked from a primeval time and place a world away from their metropolis surrounds. ![]() Zhao is part of Beijing's growing legion of mori girls who represent a style Japanese street fashion defined by soft, loose-fitting layers of garments often made of organic materials, such as cotton and wool, in neutral colors. Matching her long beige dress, vest and cardigan with a handmade tote bag and brooch, Zhao Xuan never fails to turn heads when she goes out. Their earthy style aims to exude a woodsy, natural aura. Zhao Xuan became a mori girl in 2012 when the Japanese fashion movement boomed in China.
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